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Saturday 8 February 2014

Learn About Online Traffic Generation

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In recent years there has been more and more written about Online Marketing and why you should be using it to drive traffic to your site. So, what is Online marketing, and why should you care? Is this just another fad that will soon fade away?



In short, Online marketing involves getting other people to willingly spread your message for you. People who like what you have done tell other people, and the message spreads from person to person like a virus. When that happens, it is referred to as your message “going Online.”

It relies heavily on word of mouth advertising; someone sees or reads what you have to offer and tells a couple of their friends. Their friends see or read your message and they tell a couple of their friends, and they tell a couple of their friends, and so on. The number of people who are aware of you and your message increases exponentially. The more people hear about your site, the faster your traffic grows. How large will it grow? There is really no way to tell. The only real limit to the amount of traffic possible is how many people your site host can handle.

1 x 2 = 2

2 x 2 = 4

4 x 2 = 8

8 x 2 = 16

16 x 2 = 32

32 x 2 = 64

64 x 2 = 128

128 x 2 = 256

256 x 2 = 512

512 x 2 = 1024


Now just imagine if you started with 100 people spreading your message, or 1,000 people. You can see that it doesn‟t take long before hundreds of thousands, or even millions of people are aware of who you are, and better still, are visiting your web site and buying your products or services.
Online marketing effectively taps into pre-existing social networks that your customers are already using. By creating something that is worth talking about and passing along, you create a “buzz” that spreads across the internet, and traffic floods to your site to see what the buzz is about. Once they are there, if they like what they see, they pass the information along, and the buzz continues to grow.
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Learn About Online Traffic Generation